Founded in July 1981 as the Institute of Marketing, Ghana the name was changed in 1992 to the Chartered Institute of Marketing, Ghana (CIMG) and exists to lead in the development of world-class marketing professionals and practitioners for effective marketing practice in Ghana.
The IMM Institute has for decades been the pre-eminent marketing institution in Southern Africa. It is reinvigorating the brand through the launch of a wide range of value added products and services for marketing professionals that are members of the IMM Institute in either an INDIVIDUAL or CORPORATE capacity. Together with its partners in the African Marketing Confederation (AMC), the IMM intends to build the largest network of marketing professionals in Africa.
The Marketers Association of Zimbabwe was launched in 2007 with a vision to be a leading body of marketing professionals promoting professionalism of the highest standards and establishing channels of career development for the benefit of organisations and the economy at large.
MSK started as the advertising society of Kenya in 1962. It became the Marketing Society of Kenya in 1968. The first chairperson was Nigel Crouch, the then MD of Cadbury Schweppes. The Society's main objectives are to develop, acknowledge and practice the profession of marketing, to provide services to members, and to offer a platform for self regulation for practicing marketers.
The National Institute of Marketing of Nigeria is the Nigerian professional body for those engaged in marketing and related fields such as customer-service and relationship managers, media planners and creative directors, channel developers, general managers and CEO's.
The Zambia Institute of Marketing is a membership organisation regulating the practice of marketing in Zambia as provided for in the Zambia Institute of Marketing Act No. 14 of 2003.The Institute is affiliated to the Ministry of Commerce, Trade and Industry. The broad operating moralities of the Institute include: a political stance; impartiality and common good; capacity building; networking; and effective communication.
The African Marketing Confederation (AMC) is a dynamic umbrella body for the foremost marketing bodies and national associations on the continent. Its aim is to enhance the profession of marketing in Africa and contribute to the knowledge and development of the members.